Sercel-GRC, an oil and gas service company that designs, manufactures and markets downhole data acquisition instruments and surface equipment, has introduced a ‘Just-In-Time’ GRCnow short lead-time inventory solution program to support customers with 95% on-time deliveries with no price increase.

As a result of unprecedented political and economic shifts in the global oil and gas artificial lift market, Sercel-GRC has redirected its manufacturing strategy from ‘build-to-order’ to ‘build-to-stock.’ The new Just-In-Time GRCnow program increases inventory for parts, sub-assemblies and finished goods for Spy Pro ESP monitoring systems and P-Series permanent downhole gauge monitoring systems (including TEC).

The Just-In-Time GRCnow program was achieved by strategizing to re-design and standardize the Sercel-GRC product line and executing lean manufacturing in a state-of-the art facility. Consistent month-to-month manufacturing levels of product mix are forecasted for the full year, alongside accurate forecasting of customer needs. As a result, GRCnow supports current customers with a range of two to four weeks lead time and 95% on-time deliveries with no price increase and has diversified Sercel-GRC’s customer base and market applications with product also available for non-forecasted customers.

President of Sercel-GRC, Bud Missel, said, “The Just-In-Time GRCnow program enables users to increase their rate of inventory turnover and lower the cost of carrying inventory with a shortened lead time and 95% on-time-delivery. This new flexibility during rapid shifts in the market enables clients to outpace their competition with faster, more efficient output. Quicker replenishment of stock prevents stockouts and lost sales, and users benefit from an increase in cash flow due to improved order fulfillment. 2021 will continue to be a challenging market and GRC is ready to continue supporting and exceeding customer expectations with our service and support.”